Category archive: Blog

How To Engage Celebrities To Make Your Event A Success

How To Engage Celebrities To Make Your Event A Success

How To Engage Celebrities To Make Your Event A Success   Listen to the radio or visit Facebook and chances are within seconds, you’ll hear or see an ad about a Holi event happening in multiple venues with multiple bollywood artists performing. Or probably you would have heard the news of a top actor visiting…

AL Khoory Hotels appoints IMAGE 360 Marketing

AL Khoory Hotels appoints IMAGE 360 Marketing Al Khoory Group is a conglomerate with diversified arms in the business arenas of Real Estate, Automobile, Equipment Trading & Servicing, Hospitality and also assembles water pumps, electric control panels, waste disposal bins & chutes and electric generators. The group has established its presence all over the United…

Why Social Media Influencer Marketing matters in 2019

Why Social Media Influencer Marketing matters in 2019

                          Brands that use social media influencers in their marketing mix can reach consumers via the social media platforms of the influencer, which otherwise remain largely untapped. Social media influencer marketing is the practice of building relationships with the people who can build relationships…

How to maximize your Dubai Trade Show ROI with PR in 2019

How to maximize your Dubai Trade Show ROI with PR in 2019

  2019 trade show season is in full swing and we thought it would be a apt time to share some valuable inputs to make your trade show participation a resounding success. While marketing and advertising budgets have shrink ed trade show remains still a viable platform to garner some much needed attention for an…

Press releases. Just the term itself can spark debate among PR pros 2019

Why do we still need them? Isn’t there a better way to achieve our PR goals? Press releases are still useful, but they might not always be the best fit. Here are four alternatives: 1. Send only a pitch A client might come to you with a news item. Though you may see its value…

Why celebrity endorsement matters in 2019

Why celebrity endorsement matters in 2019

  Even in tough economic situations a tried and tested tool for garnering instant awareness for a brand is to use celebrities for brand awareness campaigns in 2019. Why are they still relevant in 2019 the so called age of social media influencers. The best way to create awareness for your brand name is to…

Outsource Your Marketing

We offer a marketing division if you don’t have one, more creative & strategic ideas if you have one   “Whether it’s strategy, print design, web development or branding, we are the one-stop shop for anything marketing.” We’ll do the research, develop the strategy, manage the schedule and budget, develop killer creative and execute everything…

Best Practices for using Social Media for Business

Best Practices for using Social Media for Business

Though we are well immersed in the information overload age there is still a large population of individual business owners who still do not understand the benefits social media can bring to a business. As PR experts and social media gurus, we need to be able to educate them on positive aspects they will gain…

Pokémon Go – Exploring New realms of Virtual Reality in Branding

   The other day in the morning I was woke up (unusually) by a nagging voice ….. That was my nephew trying to wake up his Dad to accompany him for a morning walk. ‘ Morning walk’ ?????!!!! I was quite surprised and curious to hear him talk about ‘Morning Walk”. Determined to find out,…

Menu