Dubai to Israel influencer marketing in 2021

Given the recent peace agreement and already tens of thousands of Israelis flooding to UAE it’s high time brands in UAE recognize the importance of this fast-emerging new market and strategically market themselves to this new market. So I believe Israeli influencer marketing would be a key trend in 2021 given that influencers can be one of the most effective tools for many industries especially in the B2C sector like hospitality, tourism, beauty, fashion, f&b and retail sector. Seeing this emerging trend we have already tied up with some key influencers in Israel, who are more than keen to promote UAE brands there.